Paco Rabanne becomes Rabanne
On the eve of its 60th anniversary, the iconic fashion and fragrance house enters a new era.
Simplified and more, international in spirit, the name change to Rabanne represents a pivotal moment for The Maison as it celebrates a decade of remarkable growth and looks forward to shaping a new future uniting fashion and beauty as a one unique signature and lifestyle. The bold new typography looks to The Maison's archives, drawing inspiration from its first fragrance, Calandre, launched in 1969.
Simplified and more, international in spirit, the name change to Rabanne represents a pivotal moment for The Maison as it celebrates a decade of remarkable growth and looks forward to shaping a new future uniting fashion and beauty as a one unique signature and lifestyle. The bold new typography looks to The Maison's archives, drawing inspiration from its first fragrance, Calandre, launched in 1969.
1966
Monsieur Rabanne debuted his first Spring-Summer 1966 collection
1966 - 1970
Costume designs for plays and films usch as Barbarella and Casino Royale
1968
Paco Rabanne's muse Françoise Hardy wears 9 kg of pure gold
1969
The launch of the very first Paco Rabanne fragrance
2000
Monsieur Rabanne bows out of fashion with haute couture Fall-Winter collection
2013
Julien Dossena becomes Paco Rabanne's artistic director
